Chintan Zalani

How to easily write compelling long-form content that flatters Google?

“No one reads online, these days.” Yet, as I mentioned in my content marketing statistics article, bloggers that publish long-form content are likely to get “strong results.” Before we address the mismatch, let us start with the basics. What is long-form content? It’s a term derived from journalism for describing long articles with lots of content. …

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The Current State of Content Marketing: Statistics 2018

Your intuition is like a compressed lump of wisdom gained through your life experiences and learnings. Your feelings are highly valuable in making effective decisions, especially if you tend to over-intellectualize project. However, relevant industry data is an asset. It can uncover blind spots in your thinking and prevent faulty decision-making based purely on your …

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Is guest posting effective in building an audience in 2018?

Guest posting gets a mixed reception after Matt Cutts came out publicly against it. However, high-quality guest posts at authority sites still help in building a personal brand and growing your email list. So I decided to experiment with writing guest posts in the “personal development” niche and see how much traffic and subscribers I …

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